American rapper, Pusha T has been named the newest house ambassador for Louis Vuitton. This appointment deepens his longstanding artistic partnership with Pharrell Williams, who currently serves as the Men’s Creative Director for the French luxury brand.
King Push’s ambassadorship, announced on Monday, is a natural extension of his ongoing relationship with the iconic label. The collaboration between Pusha T and Pharrell, rooted in a “shared history,” promises to explore new avenues of creative expression under the LV umbrella.
Following the announcement, Pusha T took to Instagram Stories to share his excitement and gratitude. He also engaged with Victor Victor Worldwide founder Steven Victor, asking, “Is this checkmate?”—a nod to the significance of this new role.
Pusha T’s association with Louis Vuitton is not new. Last year, new Clipse music debuted during Pharrell’s first show with the fashion house, signaling the beginning of this deeper collaboration. Pusha T also showed his support for Pharrell’s vision by attending the Men’s Spring/Summer 2025 show in Paris.
This ambassadorship places Pusha T in the esteemed company of other 2024 Louis Vuitton ambassadors, including Saoirse Ronan, BamBam, Victor Wembanyama, and Timothée Adolphe.
But the fashion world isn’t the only place where Push and Pharrell are cooking up magic. In a recent interview with Vulture, Push confirmed a new Clipse album is on the horizon, with Pharrell handling all production duties.
Pusha T’s new role as Louis Vuitton House Ambassador marks a significant milestone in his career. This role promises to merge his influence in both the music and fashion industries.
