Luxury fashion house Balenciaga has teamed up with the popular mobile racing game Need for Speed for a unique, high-octane collaboration.

This limited-time partnership brings the worlds of high fashion and street racing together, offering exclusive content for both virtual and physical realms.

Need for Speed Mobile players in China can get behind the wheel of style with custom Balenciaga-themed car wraps, racing suits and accessories. These exclusive in-game items allow players to showcase their fashion sense on the virtual racetrack.

For those who prefer a more physical expression of their love for the collaboration, Balenciaga offers a limited-edition collection of clothing, accessories, and footwear inspired by Need for Speed’s aesthetics.

Available in select brand stores within China online through their website and WeChat channel, the collection features bold designs and premium materials that blend the brand’s signature style with the adrenaline-pumping spirit of Need for Speed.

This innovative collaboration pushes the boundaries of fashion and gaming, offering fans a chance to experience both worlds in a whole new way.