Kith’s latest collaboration dives headfirst into meme culture, spotlighting none other than boxing legend Mike Tyson. Known for his unique personality and surprising love for pigeons, Tyson’s “now kiss” meme—one that’s as beloved as it is unforgettable—takes centre stage in Kith’s latest release.
Over the years, Tyson’s pigeon passion and playful persona have become internet gold, with his meme-worthy line “now kiss” making its rounds online.
At long last, Kith founder Ronnie Fieg brings the popular meme to life, enlisting Tyson himself to front the new “Kith for Mike Tyson” campaign.
Taking to social media to share the imagery, Fieg unveiled two washed black and white t-shirts that keep the design refreshingly simple. Each tee features the meme-inspired graphic of Tyson and his pigeons, paired with bold KITH lettering for that unmistakable brand touch.
With fans already buzzing, the “Kith for Mike Tyson” t-shirts drop today, November 11th, exclusively on the Kith website.
This nostalgic, meme-driven collaboration brings humour and style together in a way that’s both playful and perfect for fans of Tyson, Kith, and internet culture alike.