Mdundo, Africa’s premier music platform, is elevating Ghana’s music industry by ensuring artists receive timely royalties and global exposure. With 38.7 million Monthly Active Users and partnerships with MTN Ghana, Mdundo is a catalyst for Highlife, Hiplife, and Afrobeat talents in Accra, Kumasi, and beyond.
The 2025 royalty season is underway, benefiting Ghanaian artists. Over 200,000 African creators have earned through Mdundo since its launch, with Ghana’s vibrant scene seeing exponential growth.
This milestone reinforces Mdundo’s pledge to empower Africa’s creative minds.
Martin Nielsen, Mdundo CEO, stated:
“Our mission has always been to offer African artists a sustainable platform to thrive. By delivering consistent and substantial earnings, we are contributing to the growth of individual artists while supporting the long-term development of the African music industry as a whole.”
Mdundo’s catalog is enriched by ties with global labels like Warner Music and regional leaders like MicBurnerz Music. The platform spotlights Ghanaian genres like Highlife and hiplife, bridging local sounds with international audiences.
Phiona Nafuna, Head of Licensing, emphasized:
“Our focus is fairness. By streamlining payouts, we’re helping Ghanaian artists build careers and grow the industry.”
By 2026, Mdundo plans to distribute $1.5–2 million in royalties, prioritizing Ghana’s rising stars. Through telco integrations, hyperlocal marketing, and seamless access, Mdundo is fueling Ghana’s music industry.
