Calvin Klein has launched its latest fall campaign starring Mingyu of the South Korean K-pop group SEVENTEEN. The campaign took place on Thursday the 15th of August 2024.
Styled from top to bottom in a range of Calvin Klein apparel including jeans, jackets and trunks, the newly launched campaign showcases Mingyu in denim.
You will find everything you need to upgrade your wardrobe with fashion-forward pieces inspired by Mingyu’s unique style and bold energy.
The campaign shows the K-pop star confidently striking bold and dynamic poses, capturing the essence of each outfit with a touch of effortless cool. Shot by fashion photographer Park Jong Ha and AJ Dean, the campaign testifies to Mingyu’s flawless modelling skills.
A behind-the-scenes image from the set monitored by Revolve Muzic shows Mingyu posing against a peach backdrop.
According to Calvin Klein, classic logo tees, mixed-wash denim with cuts and paired washes are included in the new collection. Calvin Klein’s Spring 2024 collection including the ’90s straight jeans and other pieces is modeled by the K-pop star.
These versatile denim jeans can be styled in different ways. First, paired with the Signature ’90s Trucker Jacket and Modern Cotton Air Trunks. Next, wear the Archive Logo Relaxed Crewneck T-shirt layered with the Monogram Logo Tee under the Nylon Bomber Jacket. For a relaxed, stylish vibe, the brand recommends pairing the ’90s Loose Jeans with a mid-blue slim denim shirt and a light oversized denim jacket.
On Wednesday the 24th of June 2024, Calvin Klein posted on their Instagram page starring Mingyu strolling around Paris in the monogram Tee styled in three different ways. “Three looks, all ready to love…white-out denim, trench layers and light tailoring. Which are you into?” they said. If you are looking to replicate his look, you can get the Monogram Logo Crewneck T-shirt for just $23.40, down from the original price of $39.
